Ahmed Hassan
Professional Background
Ahmed Hassan is a growth marketing and omnichannel acquisition specialist with 13 years of experience in retail, quick-service restaurants, and hospitality. He has led growth marketing at Sweetgreen, a regional QSR chain with 400+ locations, and a travel-tech platform.
Key Achievement
Most Important Marketing Accomplishment
Ahmed's most important marketing accomplishment was leading the digital transformation of a 300-location restaurant chain that was still using printed circulars and radio ads as its primary marketing channels. He implemented a local SEO program that optimized all 300 Google Business Profiles, launched a geo-targeted paid search and social program for each location, built an email and loyalty program from scratch, and introduced seasonal campaign cadences aligned to local events.
Specialized Objectives
#3 Drive website traffic
#19 Improve search engine rankings
#33 Drive in-store or foot traffic
#35 Establish a strong employer brand
#54 Build a strong SEO backlink profile
#60 Grow LinkedIn company page followers
#64 Reduce bounce rate
#65 Increase time on site
#78 Increase session depth
#91 Build seasonal campaign momentum
#93 Increase brand search volume
Forum Contributions (1)
Ahmed Hassan has answered these common marketing questions:
Local Marketing
What's the fastest way to drive foot traffic to multiple physical locations?
Optimize every location's Google Business Profile first — it's the highest-ROI activity for multi-location businesses. Then implement geo-targeted paid search and social for each location individually, not a one-size-fits-all campaign. For a 300-location restaurant chain, I led a digital transformation that did exactly this: optimized all 300 GBP listings, launched hyper-local campaigns, and built an email and loyalty program from scratch. The local SEO improvements alone drove a 28% increase in 'directions requests' across all locations within 90 days.
Similar Consultants
Other consultants with similar skills or profiles:
